Why do some listings get all the bookings — and others don't?
Most hosts assume their listing isn't performing because of price. The data says otherwise.
At Your.Rentals, we process hundreds of thousands of bookings a year across Airbnb, Booking.com, Vrbo, Expedia, and more. That volume gives us a view of listing performance that most hosts never get access to.
We used it to build something: a study of 46 factors that actually determine whether your listing gets seen, clicked, and booked - across every major platform.
Some of what we found was expected. A lot of it wasn't.
The framework behind the data
The study organises all 46 factors into a simple three-stage funnel:
- Visibility (are you appearing in the searches that matter?),
- Clicks (are guests choosing your listing over the competition?), and
- Conversion (are they completing the booking, or abandoning at checkout?).
Most hosts focus on one stage and neglect the others. The data is clear: improving just ranking won't help if your listing doesn't win the click. Winning the click doesn't matter if guests drop off at checkout. The biggest performance gains come from working all three stages together.
Here's a sneak peak into findings:
What's in the full study
The complete guide walks through all 46 factors with specific, platform-confirmed tips for each - covering booking rules, photos, amenities, pricing, cancellation policy, compliance, trust signals, and checkout friction. It's built for hosts who manage one property and for property managers running dozens. Every recommendation is actionable.
Read The Free Study
Understand the mechanics behind OTA search — and what 46 ranking factors mean for your listing's visibility, clicks, and bookings.
